spirit of aberlour (annonce)
posted by Pete Jeffs at 2:09 AM
Thursday, November 16, 2006
Previous Posts
- Logo water fountain (Pauline + Kenan)
- Evian PET (Qianying)
- spirit of aberlour
- Logo water fountain (Pauline + Kenan)
- Eau de pluie (Stéphanie & Caroline)
- Fontaine d'eaux chaudes (Pauline et Kenan)
- The first whisky water (Pierre & tJuan)
- Evian PET (Qianying)
- Bottled water + google news
- GMS study
4 Comments:
le pack me parait bien, qu'en pensent les autres.
alors pourquoi ne pas le mettre sur cette affiche ?
"spirit of aberlour, the must have water by the must have whisky"
ou une base line du genre ?
Interesting name and brand. It is very pure but is there some graphic element, device, typographic game that you can play to give the brand a bit more character, uniquenes?
Do something with the the two 'i's, or the dot on the i etc?
Like the drop of whisky in the base of the bottle (nice idea) can you do something similar with the two 'i's? reverse one of them? the dot becomes a drop? etc
Bottle shape looks very whisky like. Should the water shape be 'lighter', taller ? It seems too close to the whisky codes now.
What is the print or wrap treatment of the upper part of the bottle? The opacity seems a little disconcerting for water.
Paul
See what I said yesterday concerning the brand typo Pierre ? Paul has picked up on that immediately. It doesn't have to be clumsy or gimmicky, but it does need to communicate...
j'ai le même problème avec la typo spirit, trop "me too" pour le moment pour le pack, voir l'autre visuel avec les remarques sur le "chaperon".
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